News
Audiotrack – the copy distribution system made for commercial audio – turns 10 this year. As part of the celebrations, The Media Leader teamed up with Adwanted UK’s Audio team to put a spotlight on creative audio over the next few weeks.
JICRIT, the owner of J-ET’s managing director Robin Angell is stepping down next year after nearly two decades at the company, and Chontal Angus will be taking the reins.
Digital trading in J-ET marks a new era for UK audio by bridging the gap between linear and digital trading in a unified ecosystem.
A recent survey conducted by Adwanted Connected and YouGov showed that ensuring ad relevance for podcasts is more attention-grabbing than tailoring ads to the environment, timing or activity of the listener.
A new white paper highlights the rise in podcasts as well as the opportunities in new formats and advertising.
Digital radio listenership also continues to grow.
This is the second industry award for ‘Word Count Matters’, which was created in collaboration with Colourtext.
AudioLab tracks impressions and listen-through rate on digital audio platforms, both streaming and podcast, in real time.
Audiotrack’s Chontal Angus explains how digital audio can learn from video to address its measurement problem.
Advertisers want long-term partnerships and are concerned about the ‘missing middle’, but are broadcasters strong enough to face down Big Tech, asks the editor.